● ● ●   Apollo Nava Art Director

 Home About
Projects Off! Mosquito Repellent Letterboxd Scripps Spelling Bee Babbel  Reno, Nevada Penguin Random House
Films & Photos Football 17776 Didn’t You Hear


Links
 Resume
 LinkedIn
●●● Letterboxd
 Instagram






BRAND
Reno, Nevada

CAMPAIGN
Find Your Fortune

Reno’s underdog reputation as a city people merely pass through is precisely what makes it one of America’s most beautiful destinations.
AD: Apollo Nava
CW: Vivi Perez






Strategic OOH placements target Reno's most important source markets, reaching road trippers, flyers, and rail travelers at every key point of trip consideration.
The Emeryville Amtrak station intercepts Bay Area and the California Zephyr running direct to Reno.
The Las Vegas Strip captures millions of visitors already primed for a getaway.

Drivers fueling up on I-80 are already headed toward Reno's backyard


In partnership with MSCHF, a jackpot-guaranteed slot machine is hidden somewhere in the Reno wilderness. It’s location changes daily, It’s playable only once. It’s waiting to pay out to whoever finds it first.